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  • Ladies & Gentlemen…The Beatles

    Posted on October 30th, 2008 Shawn No comments

    So, would you get fired up if The Beatles made a DLC appearance on Rock Band?  If so, read on to the MTV announcement…

    UPDATED LINK from Boston.com:
    http://www.boston.com/business/ticker/2008/10/harmonix_will_w.html

    UPDATE #2: It’s officially announced by Henry at Harmonix. It’s not Rock Band, but something different.
    THE BEATLES INSPIRE NEW MUSIC VIDEO GAME; APPLE CORPS LTD., MTV AND HARMONIX COME TOGETHER FOR UNPRECEDENTED DEAL

    Exclusive Agreement Set to Bring The Beatles Music to Fans for the First Time in Interactive Form Here, There and Everywhere in 2009

    New York, NY – October 30, 2008 – The Beatles’ extraordinary music and phenomenal legacy is set to rock across the universe in the form of a video game through an exclusive partnership between Apple Corps Ltd., Harmonix and MTV Games, a part of Viacom’s MTV Networks (NYSE: VIA, VIA.B).

    This partnership marks the first time that Apple Corps, along with EMI Music, Harrisongs Ltd, and Sony/ATV Music Publishing, has agreed to present The Beatles music in an interactive video game format. Published by MTV Games and developed by Harmonix, the world’s premier music video game company and creators of the best-selling Rock Band®, the game will be an unprecedented, experiential progression through and celebration of the music and artistry of The Beatles. The game was creatively conceived with input from Sir Paul McCartney and Ringo Starr, along with Yoko Ono Lennon and Olivia Harrison, and enjoys their full blessing. In addition, Giles Martin, co-producer of The Beatles innovative LOVE project, will provide his expertise and serve as Music Producer for this groundbreaking Beatles project.

    “The project is a fun idea which broadens the appeal of The Beatles and their music. I like people having the opportunity to get to know the music from the inside out,” Sir Paul McCartney said.

    “It gives me great pleasure to be part of The Beatles / Apple and Harmonix / Rock Band partnership,” said Ringo Starr. “The Beatles continue to evolve with the passing of time and how wonderful that The Beatles’ legacy will find its natural progression into the 21st century through the computerized world we live in. Let the games commence.”

    “It’s cool. I love it and hope it will keep inspiring and encouraging the young generation for many decades,” said Yoko Ono Lennon.

    “People are having so much fun playing Rock Band. Combined with The Beatles tracks, it is a great way to either listen or participate,” said Olivia Harrison. “If you like the music, it doesn’t take much persuasion to get you to play.”

    “Introducing the genius of The Beatles to a whole new generation of music lovers through original and inspired ways is extremely exciting to us at Apple Corps,” stated Jeff Jones, CEO, Apple Corps. “We are truly pleased to be working with the innovative forces at MTV and Harmonix as they embody our mutual passions for music and creativity.”

    “Many of us have been part of a generation that has long enjoyed an enduring love affair with The Beatles and now we’re looking to extend that love affair for future generations to enjoy,” said Van Toffler.” “Our inspiration for this project comes from a keen sense of history and a place of utmost reverence and respect for the band, their music and their heritage.”

    “The impact of The Beatles is forever ingrained in the hearts, minds and souls of millions the world over,” said Judy McGrath, Chairman and CEO of MTV Networks. “The Beatles are the reason many of us are WHERE we are, and some of us are WHO we are.”

    “We are honored to be part of this new way for people to discover the timeless music and art of The Beatles – the most creatively and commercially successful, critically acclaimed, and influential band in the history of popular music,” stated Paul DeGooyer, MTV’s Senior Vice President of Electronic Games & Music.

    “By presenting their music and artistry through the creative filter of a groundbreaking video game, we are giving legions of fans and music lovers all over the world a profound, new way to experience The Beatles,” said Alex Rigopulos, CEO and Co-Founder, Harmonix. “This game will be a celebration of the Beatles undeniable legacy.”

    A replay of today’s Apple Corps and MTV announcement will be available beginning at 1:30pm ET through Tuesday, November 4. To access the replay, dial 1-888-203-1112 (U.S.) or 719-457-0820 (International) and enter the passcode 7847158.

    A satellite feed with art and video assets will be offered today from 12:00pm – 12:30pm ET.

    CIRCUIT PATH: ER 1515->AMV Gateway Via 05->Gateway UPLK

    Satellite Space: Horizon 2 K/19
    12140 Downlink Vertical
    14440 Uplink Horizontal

    For art and video assets, please visit http://www.mtvpress.com.

     

    4 responses to “Ladies & Gentlemen…The Beatles” RSS icon

    • It would be nice to get them incorporated into Rock Band but from what I’m reading into the wording, this is a release that will be separate from the Rock Band brand. Gameplay will probably be nearly identical, though.

    • AbrtRetryIgnore

      Yeah, if this means the Beatles songs aren’t downloadable into the “Rock Band music platform” they keep tauting, then this is a huge disappointment. I’ll guess we’ll have to wait and see since it’s likely still a year or more away.

    • I think it’s more likely that you’d see the ability to port existing songs/DLC into the new Beatles game than it is to have the Beatles tracks be available on RB2, to be honest. As it stands right now, it looks more like a standalone deal, probably because of caveats in the contract with Apple Corps. There are probably lots of stipulations, they already mentioned the visual aspect, which we know for a fact doesn’t exist in RB2.

      I’d be surprised if you could pull these tracks into RB2, but less surprised to hear that the Beatles game could play all the tracks on your hard drive.

    • This goes in the ACDC pack category for me. I’m just not a big fan of having to switch discs back and forth depending on the song I want to play. It may be more palatable if you can get existing tracks in the Beatles games, but even still, would be a hard sell. Of course, not a huge Beatles fan so that’s not entirely shocking.

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